Band Identity. Research into the use of photography to advertise bands.

Over the last few years, the use of photography in advertisements has become more and more popular. Through means of posters, magazine covers, branding and album covers.

The use of photography with artists such as Katy Perry, in their album covers tend to show the personality behind the songs on the album.

this album cover styled  by Markus Molinari and Johnny Wujek. The use of the props used helps to show how her music can flexibly fit into other genres of music. Katy Perry is also known for her abstract costume choices.

This photography taken at the Grammy's in february 2009 shows how Katys Fashion statement gives her the ability to appeal to not just the younger generation, but to those in their late twenties and early thirties. Although I myself did not like her choice of outfits her music is of a very 'catchy' veriaty and can have you humming it in the street without you even noticing that you are doing it.